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LATEST ANNOUNCEMENTS

We're on break for Korean Lunar New Years - Take $5 off [Jan 13th, 2020]

Hi everybody, we are taking an extended break for Korean Lunar New Years. All orders placed from January 13 - January 27th will be shipped out from Korea on January 28th. All orders placed during this time will also receive an automatic $5-off discount at checkout.

Note: You can't use store credits in combination with this automatic $5-off discount. (Our system only allows for 1 discount per order).

New Store Credit System Implemented [Jan 7th, 2020]

We have migrated from the mundane point system to an in-store credit system. This is much easier to understand as 1 credit = $1. Plus, you can use your earned credit with each order. To learn how to earn credits, please check here.

Earn 15 points for each Product Review - No Limit! [Nov 12, 2019]

Previously, we offered a one-time 5% discount coupon for leaving a product review. But now, customers will earn 15 points for each product review - no limit on the # of reviews either. These product reviews are tremendously helpful to other shoppers in making the right purchasing decision. It also provides feedback on what type of products we will source in the future. So considering leaving honest reviews for the purchases you've made!

New Point Reward System Implemented! [Nov 12, 2019]

We have upgraded to a new point reward system! Customers' balances have been transferred as-is from our previous software. If you're curious to check your point balance, or ways to earn and spend points, click on the pop-up in the bottom-right corner of your screen.

New Customer Promotion - Buy Special Items for $1 [June 3, 2019]

We are excited to start a new promotion for new customers. Get one of our special items for only $1 on your first purchase! Details here.

Photos Reviews Enabled [March 21, 2019]

We're curious to read your reviews on your latest order! You'll receive an email 21 days after your order date. Click the email link to write a review & upload a photo. The reviews make it it easier for other homecooks to make the right selection. As a small token of our appreciation, you'll receive a 5-7% discount code.

Buy 2 or more, Get X% OFF! [March 21, 2019]

We are now offering discounts for buying 2 or more of the same items. The discount % is listed on each product page.

Now switching to sturdy Gochujar Boxes [March 15, 2019]

During the last few months, we had a few instances in which Customs officials poked holes into our plastic air jackets - causing them to deflate. So we've decided to switch over to reinforced cardboard. They're sturdy boxes - re-use them to organize your room!

We sold out within the first 3 days! [Jan 20, 2019]

On the opening day, we had a huge turnout! 10 of our items sold out within the first day. We re-ordered the same day, but it delayed processing a few days. If you ordered within the first few days of our launch, please expect an additional 2~3 days to your expected shipping time. We apologize for the extra wait!

Currency Converter feature added [Jan 18, 2019]

Thanks for all the great feedback and suggestions. Along with the small fixes, we've added a currency converter. You can view prices in USD, EUR, Canadian Dollar, British Pound or Australian Dollar. In mobile, click the menu bar to switch to your preferred currency. (But please note that checkout is done via USD).

Gochujar is officially open! [Jan 15, 2019]

That's right - we have officially opened our doors. (Woo-hoo!) We're so excited to serve you. To celebrate, we're offering FREE international shipping for 1 month - until February 15th!

Other Asian Pantry Items

Korean Vinegar Drinks

Korean Pajamas

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